One must use both online and offline resources when looking for a job. This means that, at the very least, job-seekers need to gain knowledge of LinkedIn. And depending on the role, he also needs a Twitter and/or Facebook account as well.
Having a social media presence shows that you are current with the internet and social media capabilities. It gives you a platform to promote your personal brand, all of which are highly desired by today’s businesses.
In addition, recruiters find it easier to hold on to higher-quality prospects by using social networks, as reported in Jobvite’s 2012 Social Recruiting Survey.
- A whopping 92% of recruiters already use or intend to start using social media to find candidates.
- Seventy-three percent have used social media to find and hire an employee.
- When it comes to social recruiting, LinkedIn is by far the most often used platform (LinkedIn – 93 percent, Facebook – 66 percent, and Twitter – 54 percent).
What this means for you as a job seeker is that more and more companies are using social media. They use it to advertise open positions and recruit new staff.
Find employment opportunities that aren’t listed anywhere else with this method.
To avoid feeling overwhelmed, it’s recommended that you first develop and maintain a robust profile on LinkedIn. Do it before diving into Twitter and Facebook.
If you need advice on how to use social media to help you land a job, look no further than the numerous posts already available on LinkedIn for such advice.
